Limited Edition Synergy Print

At Smithers, we’ve always aspired to create our brand for every man regardless of age, ethnicity, body shape or sexuality. As part of the Sydney Mardi Gras celebrations, we have put together an exclusive Limited Edition garment, "Synergy". 

The Synergy concept is where the whole is greater than the sum of its parts. In other words, when two or more people or organisations combine their efforts, they can accomplish more together than they can separately. They can get more done working together than they can working apart.

The aim for Smithers is to participate in the colourful synergy that exists between Sydneysiders and the wider LGBTQ+ community. It was only recently that Australia legalised same sex marriage which was an enormous (and overdue) step forward for equal rights.

Regardless of your sexual preference, Smithers stands with you in solidarity and our way of demonstrating this unification is the joyous creation of the Synergy print. The Synergy swimwear garment underpins our creativity and our commitment to supporting a cause that resonates with us and our own unique community of swimwear lovers.

We've only made a handful of garments in the classic briefs cut, so if you want to sport a pair in time for the festivities, you better be quick!