JOURNAL
FOUNDATIONS: THE CORE OF A MODERN MAN
Timeless swimwear for the modern gentleman. Inspired by the virtues that define character—Integrity, Modesty, Empathy, Respect, Gratitude, and Loyalty—this range is a tribute to men of style and substance. Bold yet understated, confident yet humble, these pieces are designed to be a staple in your wardrobe, just as these qualities are a foundation in life. Elevate your swimwear with pieces that speak to who you are.
Cosmic Swirl: The Newest Icon of the Sway Collection
A psychedelic twist on retro swimwear—meet Cosmic Swirl, the newest addition to the Sway collection. With hypnotic rainbow curves and a free-flowing 60s vibe, this bold yet refined swim brief bridges the past and present in effortless style. Dive into the groove and make waves wherever summer takes you.
Sorbet Sunset Swim Briefs: Groovy Baby!
A Retro Gem That Shines Through Decades
Velvet Cocoa Swim Briefs: Luxe Retro Elegance with a 70s Twist
Introducing the 'Sway' Collection: A Bold New Era in Men's Swimwear
Smithers x SpringOut: Celebrating Diversity in Rugby and Beyond
I’m Jake Smith, owner of Smithers, and I’m excited to share my personal journey and our brand’s support for Canberra’s SpringOut Festival and the Diversity in Rugby event hosted by the ACT Vets. From my early days in ‘bush footy’ to competing on the global stage, my experiences have shaped my commitment to inclusivity in sports. In the latest blog, I delve into how this sponsorship aligns with Smithers’ core values and explore the emotional journey of competing in the Bingham Cup—the 'Gay Rugby World Cup'. Join me in celebrating diversity and connection both on and off the field as Smithers proudly backs this inspiring event.