JOURNAL

Explore the architecture behind Hylyte Lime. How vertical 3D ribbing, chlorine resistance, and an electric citrus hue come together to create the ultimate solid anchor for your swim rotation.

Maroon has a familiar warmth to it. Rich in tone, sitting somewhere between red and burgundy, it carries a depth that rewards the wearer who takes a moment to appreciate it. Some colours are immediate. Maroon is better than that.

Discover why Deep Water Blue Incognito swim briefs are the essential colour for every serious swimmer. Colour psychology, versatility, and a blue that goes deeper than the water itself.

Discover why Jet Black Incognito swim briefs are the ultimate classic. Combining timeless style, colour psychology, and versatile sophistication for every occasion from poolside to resort.

Fluid is the 2026 Pride men’s swimwear design by Smithers. Fluid was made to celebrate people who are comfortable enough within themselves to live freely, and secure enough to allow others the same freedom. In other words, it was created to leave space for freedom of expression, individuality, and identity on your own terms.

Macleay captures the pulse of Potts Point — Sydney’s crown jewel of the Emerald City. Art Deco inspiration, emerald green highlights, and clean, confident lines make this Smithers swim brief a wearable reflection of city rhythm, elegance, and understated storytelling.

Cobar sits in the heart of the outback, where red dust, open horizons, and resilient, salt-of-the-earth people shape a town like no other. Marshall, part of the Origins collection, draws on this rugged landscape and community, translating grit, strength, and quiet confidence into earthy-toned, structured swim briefs. Slip on Marshall and carry a piece of the outback with you

Grafton, in the heart of the Clarence Valley, left an imprint on me that shaped my story. The Prince swim brief captures the town’s jacaranda haze, winding rivers, and childhood summers, carrying a piece of home wherever you go. Discover how Prince brings the spirit of Grafton to life in the Origins collection.

Named after Hunter Street, the spine of Newcastle, this design captures the city’s duality; raw and refined, coastal yet industrial. There’s a toughness to Newcastle that’s been softened by the sea. Every pair of Smithers tells a story, and Hunter tells one of balance: steel and surf, effort and ease, work and weekend. It’s an ode to a place whose strength, resilience, and character have shaped not just the landscape, but also how I approach design, understand masculinity, and value creating things that endure.

Introducing Jacaranda, the ninth solid colour in our Incognito collection. A rich purple inspired by Grafton’s iconic Jacaranda trees and Sydney’s springtime bloom. This release connects the beauty of Australian landscapes with bold design.